Archive for May, 2011

A Lot of BIM-Washing Going On.

Posted in Archiabsurd with tags , , , , , , , , on 29/05/2011 by Archiminister

Since I started working in the Architecture profession upon graduation in 1991 – I have been told of AT LEAST 4 software that were going to “revolutionize” the Architecture industry and that, “Anyone who does not learn these will become, obsolete.”   The first time it happened, people rushed-out to get trained, to ‘wisely’ follow the advice of the people telling them to do so.   At that time, I believe the product was called, “CADVANCE”.  Everyone paid for the training and some firms – not wanting to get, “left-behind” – bought a copy for every work station in their firm.  The same trend continued into the future with the the next software and the next, and the next…. after-that, however, people quickly caught on that, “Wait a minute…the people telling us that we will become obsolete unless we learn these software packages, just happen to be the manufacturer of the software!”  Eureka! Coincidence or something more?  

“I am not kidding this time – you had better learn BIM, or else…..” Continue reading